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The Evolution of Experiential & How Technology is Enhancing Consumer Engagement [NEW E-BOOK]

Experiential marketing has always been one of the most successful marketing strategies because of its ability to create emotional connections through experiences. In fact, 98% of people feel more inclined to purchase a product or service after attending an activation.

In today’s digital world, those experiences - and the ways in which marketers are using them - are starting to look different.

In this paper, we delve into the evolution of experiential marketing, what it takes to have a successful campaign, and how digital trends, like social media and apps to manage on-demand workers, are improving the way it works.

Click here to access our latest e-Book.

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January 3, 2017 | Kelly Hickey